This wayfinding system was developed for the Fiera Bolzano. In a team of three we started by analysing defects and weaknesses of the existing orientation system. In the next step we have planned the distribution of all new signage elements inside and outside the building to guarantee a flawless visitors experience. For the design we drew our inspiration from the main tower and eye catcher of the fair and created an ellipse symbol out of it. The bright green we chose gives a warm contrast to the cold and dark concrete walls of the building.