Wayfinding System

A wayfinding system for the Fiera Bolzano | Messe Bozen. In the ten day workshop “Orientierung und Identität am Beispiel der Messe Bozen” – held by Sibylle Schlaich of Moniteurs, Philipp Heinlein and Kuno Prey – me and my Teammates Julia Vogt and Beatrice Tamagnini developed a new signage system for the fair of Bolzano. We started by analyzing defects and weaknesses of the existing signage system and planned the new orientation logic inside and outside the building. In the end the existing signs were replaced with brightly painted signage to support the visitor experience.